Usage Policies

Effective: 17 June 2025

At SmashSEO, we want to always ensure that our platform and tools are used safely and responsibly, while maximising your control over how you use them. By using our services, you agree to adhere to our policies.

We have established universal policies applicable to all our services, as well as specific policies for builders who use SmashSEO or our API to create applications for themselves or others. Violating our policies could result in action against your account, up to suspension or termination. We also work to make our models safer and more useful, by training them to refuse harmful instructions and reduce their tendency to produce harmful content.

We believe that everyone deserves to benefit from the power of AI and it’s ability to make Search Engine Optimisation (SEO) and Content Generation available to all, no matter whether you’re an expert or completely green. We cannot predict all beneficial or abusive uses of our technology, so we proactively monitor for new abuse trends. Our policies will evolve based on what we learn over time.

UNIVERSAL POLICIES

To maximise SEO and Content effectiveness, we believe you should have the flexibility to use our services as you see fit, so long as you comply with the law and don’t harm yourself or others. When using the SmashSEO.io platform, or any of it’s websites, these rules apply:

1. Comply with applicable laws – for example, don’t compromise the privacy of others,  engage in regulated activity without complying with applicable regulations, or promote or engage in any illegal activity, including the exploitation or harm of children and the development or distribution of illegal substances, goods, or services.
2. Don’t use our service to harm yourself or others – for example, don’t use our services to promote suicide or self-harm, develop or use weapons, injure others or destroy property, or engage in unauthorised activities that violate the security of any service or system.
3. Don’t repurpose or distribute output from our services to harm others – for example, don’t share output from our services to defraud, scam, spam, mislead, bully, harass, defame, discriminate based on protected attributes, sexualise children, or promote violence, hatred or the suffering of others.
4. Respect our safeguards – don’t circumvent safeguards or safety mitigations in our services unless supported by SmashSEO or related to research conducted in accordance with our Sharing & Publication Policy⁠.

We will always report apparent child sexual abuse material (CSAM) to the relevant authorities, both local and international.

UNIVERSAL POLICIES

The SmashSEO Partner Platform allows you to build and offer SEO-friendly content at scale across any subject matter for clients and customers. As the Admin of your Instance, you are responsible for designing and implementing how your users interact with our technology. To make this easier, we’ve shared our Safety best practices⁠. 

We recognise that our API introduces new capabilities with scalable impact, so we have service-specific policies that apply to all use of our APIs in addition to our Universal Policies:

1. Don’t compromise the privacy of others, including:
   
   1. Collecting, processing, disclosing, inferring or generating personal data without complying with applicable legal requirements
   2. Using biometric systems for identification or assessment, including facial recognition
   3. Facilitating spyware, communications surveillance, or unauthorised monitoring of individuals
2. Don’t perform or facilitate the following activities that may significantly impair the safety, wellbeing, or rights of others, including:
   
   1. Providing tailored legal, medical/health, or financial advice without review by a qualified professional and disclosure of the use of AI assistance and its potential limitations
   2. Making high-stakes automated decisions in domains that affect an individual’s safety, rights or well-being (e.g., law enforcement, migration, management of critical infrastructure, safety components of products, essential services, credit, employment, housing, education, social scoring, or insurance)
   3. Engaging in political campaigning or lobbying, including generating campaign materials personalised to or targeted at specific demographics
   4. Deterring people from participation in democratic processes, including misrepresenting voting processes or qualifications and discouraging voting
3. Don’t misuse our platform to cause harm by intentionally deceiving or misleading others, including:
   
   1. Generating or promoting disinformation, misinformation, or false online engagement (e.g., comments, reviews)
   2. Impersonating another individual or organisation without consent or legal right
   3. Engaging in or promoting academic dishonesty 
   4. Failing to ensure that automated systems (e.g., chatbots) disclose to people that they are interacting with AI, unless it’s obvious from the context

FURTHER INFORMATION

If you require information on our Usage Policies, please content us at policies@smashseo.io.