Service Terms

Effective: 17 June 2025

These Service Terms govern your use of the Services. Capitalised terms not defined here will have the meanings in the Terms of Service⁠, Business Terms⁠, or other agreement you have with us governing your use of the Services (“Agreement”). If there is a conflict between the Service Terms and your Agreement, the Service Terms will control. For purposes of these Terms, “Content” includes “Customer Content.”.

1. THE PLATFORM

The SmashSEO Platform allows users to generate SEO-friendly content on any subject matter, with the exception of prohibited subject matter that may be regarded as illegal. The platform can only write about a subject specified by the User, therefore the User/Customer’s entirely responsible for the content generated (“Input”) and distributed (“Output”). Any content or usage that may violate SmashSEO policies or local and international law, may be suspended to allow for a prompt and in-depth investigation. Any Account found to be in violation will be terminated, and should the actions of the User/Customer be in violation of law, SmashSEO will pass all information of the investigation on to the relevant authorities.

2. AI ENGINE

Part of the core structure powering SmashSEO’s AI Engine is built using Claude AI, owned and operated by Anthropic PBC. SmashSEO has refined our AI Engine by layering on top of this open API and constructing a unique algorithm to deliver a best-in-class SEO builder and content generator.

4. API

SmashSEO’s indemnification obligations to API usage under the Agreement include any third party claim that Customer’s use or distribution of Output infringes a third party’s intellectual property right. This indemnity does not apply where: (i) Customer or Customer’s End Users knew or should have known the Output was infringing or likely to infringe, (ii) Customer or Customer’s End Users disabled, ignored, or did not use any relevant citation, filtering or safety features or restrictions provided by OpenAI, (iii) Output was modified, transformed, or used in combination with products or services not provided by or on behalf of SmashSEO, (iv) Customer or its End Users did not have the right to use the Input or fine-tuning files to generate the allegedly infringing Output, (v) the claim alleges violation of trademark or related rights based on Customer’s or its End Users’ use of Output in trade or commerce, and (vi) the allegedly infringing Output is from content from a Third Party Offering.

5. BETA SERVICES

This section governs your use of services or features that SmashSEO offers on an alpha, preview, early access, or beta basis (“Beta Services”). Beta Services are offered “as-is” to allow testing and evaluation and are excluded from any indemnification obligations SmashSEO may have to you.

SmashSEO makes no representations or warranties for Beta Services, including any warranty that Beta Services will be generally available, uninterrupted or error-free, or that Content will be secure or not lost or damaged. Except to the extent prohibited by law, SmashSEO expressly disclaims all warranties for Beta Services, including any implied warranties of merchantability, satisfactory quality, fitness for a particular purpose, non-infringement, or quiet enjoyment, and any warranties arising out of any course of dealing or usage of trade.

6. SMASHSEO PARTNER ACCOUNTS

(a) Administrators. SmashSEO Enterprise and Team accounts are managed by End Users with administrative privileges (“Administrators”). Administrators may be able to add, remove and suspend End Users’ access to the organisation’s workspace. In addition, ChatGPT Enterprise Administrators may be able to (a) access, share and remove Content; and (b) access logging and information about End Users’ use of SmashSEO Enterprise. Customers are responsible for obtaining and maintaining all necessary consents from End Users to take the actions above and to allow SmashSEO to deliver the Services.

(b) Output indemnity. SmashSEO’s indemnification obligations to SmashSEO Enterprise customers under the Agreement include claims that Customer’s use or distribution of Output infringes a third party’s intellectual property right. This indemnity does not apply where: (i) Customer or Customer’s End Users knew or should have known the Output was infringing or likely to infringe, (ii) Customer or Customer’s End Users disabled, ignored, or did not use any relevant citation, filtering or safety features or restrictions provided by SmashSEO, (iii) Output was modified, transformed, or used in combination with products or services not provided by or on behalf of SmashSEO, (iv) Customer or its End Users did not have the right to use the Input or fine-tuning files to generate the allegedly infringing Output, (v) the claim alleges violation of trademark or related rights based on Customer’s or its End Users’ use of Output in trade or commerce, and (vi) the allegedly infringing Output is from content from a Third Party Offering.