Audit the site. Build the strategy. Generate the articles. One platform, every client, in your voice.
A keyword spreadsheet lists opportunities. A chat window answers questions. Strategy is knowing what to write, in what order and why, and being able to show a client the reasoning.
Most tools start at the last step. Here the audit decides the strategy, and the strategy briefs every article.
Enter a domain. SmashSEO crawls it, classifies every page by topic, and grades each cluster strong, thin, or missing. The gaps become the strategy.
Goals, audience and competitors feed a multi-month plan: pillar topics, supporting clusters, keyword targets, funnel stages and a publishing calendar. Export it as a client-ready PDF.
Each planned article arrives pre-briefed with its topic, keywords and voice. Generate, review the two scores, publish straight to WordPress.
| Stage | Output | Time |
|---|---|---|
| Site crawl acmehealth.co.uk | 247 pages classified into 6 topic clusters | 4 min |
| Gap analysis Ranked by search demand | 4 uncovered topics · 16,300 monthly searches | 2 min |
| Content plan Pillars, clusters, calendar | 34 articles across 3 pillars over 6 months | 90 sec |
| Brand voice Learned from 12 existing pages | 1 reusable voice profile, applied to every article | 1 min |
| First articles Pre-briefed from the plan | 7 published to WordPress, avg. SmashSEO score 84 | 62 min |
Figures from a representative agency onboarding on the Agency 5 plan. Crawl time scales with site size; generation time scales with article length and volume.
Start free trialGeneral assistants write when asked. They don’t audit, plan, remember a client’s voice, or track what’s shipped.
| ChatGPT / Claude | SmashSEO | |
|---|---|---|
| Site-wide content audit | — | ✓ |
| Multi-month content plan | — | ✓ |
| Brand voice memory | Per conversation | Persistent per client |
| Multi-client workspaces | — | ✓ |
| Internal link planning | — | ✓ |
| AI-search readiness (GEO) | — | Scored per article |
| Client-ready PDF exports | — | ✓ |
| Publish to WordPress | — | ✓ |
| Writes an article on request | ✓ | ✓ |
The reason clients sign off. Multi-month plans built from real audit data: pillar architecture, topic clusters, keyword targets, funnel mapping, internal link plan and a publishing calendar, with the reasoning written out per pillar so you can defend it in the room.
Crawl any domain, classify every page by topic, grade coverage strong / thin / missing, and surface cannibalisation risks. The audit is the evidence behind every recommendation in the plan.
Point SmashSEO at existing content and it infers tone, vocabulary and structure, then applies that voice to every article. One profile per client, set up once.
Articles are scored for AI-search citability: question-answer pairs, citable data points, direct definitions, schema. You can see whether Perplexity and AI Overviews are likely to quote it.
Connect a site per business profile and push finished articles straight through, with headings, internal links and meta intact. No copy-paste round trip.
Every plan exports as a branded PDF you can send or present. The strategy is something you can hand a client, the same as the articles.
Managing five to fifty clients. Each gets its own profile, plan, audit history and article library. Onboard a new client in an afternoon instead of a fortnight.
You already know what good looks like. SmashSEO removes the spreadsheet work between the audit and the first published draft, so your hours go into the strategy.
Running content for several businesses at once with no team behind you. Switch context in a click and keep every programme moving without dropping the thread.
We ship software for a living. SmashSEO is the tool we wanted while running content programmes ourselves.
The 7-day trial includes 10 articles. Audits, strategy generation, PDF export and WordPress publishing unlock on any paid plan.
Every client profile carries the same monthly allowance: a content plan, a site audit and ten articles. Articles are pooled across the account, so you can move them where the work is.
Plans are per client, one a month. Revising a plan you already have does not draw down the allowance; only a brand new plan does.
ChatGPT writes what you ask for. SmashSEO decides what to ask for. It audits the client’s site, works out which topics are missing and worth the effort, sequences them into a plan you can defend to a client, then generates each article pre-briefed with the right keywords and the client’s voice. What you are buying is the programme, with the writing as its last step.
Seven days and 10 articles, written in your client’s brand voice. Content audits, strategy generation, PDF export and WordPress publishing are reserved for paid plans. If you want to judge the strategy output before paying, the sample content plan is a real, complete output.
Yes. Every client gets its own business profile holding their audience, brand voice, publishing connection, audit history and article library. Switching clients is one click in the workspace and nothing leaks between them.
No. Keyword targets are generated as part of the plan. If you have your own research or a client’s existing target list, you can override or refine any suggestion rather than starting from ours.
The audit is optional. A plan can be built from business goals, audience and competitive context alone. The audit makes the plan sharper when there’s a site to learn from, but it isn’t a prerequisite.
A measure of how likely an article is to be cited by AI search: ChatGPT, Perplexity, Google AI Overviews. It scores question-answer structure, citable data points, direct definitions and schema markup. Traditional SEO gets you ranked; GEO gets you quoted.
You keep everything already generated, and every plan and audit can be exported as PDF before you go. Your allowance runs to the end of the billing period, and there’s no minimum term on monthly plans.
Generate articles in your client’s brand voice from day one. Unlock audits and strategy whenever you’re ready.
Start free trial
Follow us
Subscribe for our free marketing tips
© 2026 SMASHSEO LTD. All rights reserved. Company no: 16210571. Registered address: 85 Great Portland Street, London, W1W 7LT.
SmashSEO combines the power of SEO and AI to generate SEO-friendly content at scale.
Sign up to our newsletter.
Subscribe to our community updates and receive offers, updates and SEO tips & tricks straight to your inbox.